Bradford Industrial Supply - Logo
                                                          Serving 4 locations in Oklahoma
                                          405-525-8855

OUR HISTORY

Bradford Industrial Supply Corporation began its operation as Bradford & Nettleship Inc in 1963 as a typical refrigeration equipment, parts, and pieces wholesaler, with a strong emphasis on commercial refrigeration equipment.

 In addition to typical supplies offered in the refrigeration industry, Bradford became involved in power transmission equipment, which opened new offerings into the industrial markets of Oklahoma. 

Expansion

Bob Bradford, CEO, joined the firm his uncle (also named Bob) and Lewis Nettleship had opened shortly after its inception. Some years later, Uncle Bob and Lewis left the company and younger Bob became the sole owner.

The company grew rapidly, adding HVAC equipment and supplies to its mix and soon became an important player in the Central and Western Oklahoma market. 

Over the past years, Bradford has formed a first-rate management team, including Mike Simons as the President, Brad Roper as Purchasing Manager and Store Managers, Lisa Smith of Oklahoma City, Dennis Quinton of Shawnee, Stan Botts of Enid, and Jeff Dilbeck of Lawton.

Today, Bradford Industrial Supply has evolved into an aggressive distributor, staffed by 35 experienced employees and covering three principal business categories: 
  • The HVAC/R parts and equipment department - handling such lines as Goodman, Copeland, Witt, and Emerson products; 
  • A specialized controls operation -  carrying Honeywell, Johnson, White Rodgers, TCS / Basys Controls, Siebe, etc. which has had a tremendous impact on Bradford's overall business
  • The comfortable niche they've established supplying the Browning line of power transmission equipment. 
Although the last segment of the business differs somewhat from the firm's regular HVAC/R operations, there's a clear relationship to the application of air movement equipment which fits into the sales plans of both departments. 

Bradford sells a growing volume of power transmission products to OEMs in its territory as well as certain users in the industrial sector.

Trained Sales Staff

The marketing and sales team led by Rick Elschide, consists of three outside and seven inside, highly trained sales people. The outside sales personnel cover most of Oklahoma and parts of Texas and Kansas. 

The staff is specially trained on Browning power transmission equipment, refrigeration systems, and commercial control systems using Honeywell energy products, Johnson, and TCS / Basys Controls.

Enid - Lawton- Shawnee

The Bradford branch operations in Enid, Lawton, and Shawnee, are staffed with highly trained personnel ready and able to serve the markets they cover. Each location is fully stocked and independently managed, offering delivery services and product expertise to the immediate and the surrounding areas.

Contacts

Enid, OK Location:
Stan Botts
Store Manager – Enid, OK
580-233-1600 | 800-864-7685
Fax: 580-233-1188    
   

Lawton, OK Location:
Jeff Dilbeck
Store Manager – Lawton, OK
580-355-1155 | 888-239-0217
Fax: 580-357-0595

Shawnee, OK Location:
Dennis Quinton
Store Manager – Shawnee, OK
405-275-3990 / 800-546-6964
Fax - 405-878-0867

Oklahoma City

Inside sales activity operates within a very up-to-date 38,000-sq-ft headquarters with an additional 11,000 sq-ft building adjacent to the original at 120 E Hill Street.

The operation offers a maximum level of self-service with a starburst position of product floats from a central billing area and the "retail type" slat wall material that allows for a flexible presentation of hundreds of HVAC/R items. The positioning of the central billing area allows customers fast service.

In addition, Bradford still runs three delivery trucks for the central trade area to accommodate large orders. 

TRAINING - The Oklahoma City facility provides a training room which can seat as many as 30 people. The facilities are used frequently to conduct contractor training on the ever-changing products of the industry. Also, a DVD area is available, complete with the manufacturers' discs for technicians to use at their discretion.

Contacts

Mike Simons
President
405-525-8855 | 800-256-8086
Fax: 405-809-9561

Brad Roper
Purchasing Manager
405-525-8855 | 800-256-8086
Fax: 405-525-0360

Steve McEwen
Controller
405-525-8855 | 800-256-8086
Fax: 405-809-9562

Rick Elschide
Sales Manager / Refrigeration Product 
Manager / Copeland Technical Specialist
405-525-8855 | 800-256-8086
Fax: 405-809-9560

Lisa Smith
Store Manager – Oklahoma City, OK
405-525-8855 | 800-256-8086
Fax: 405-521-0747
Craig McConaghie
OKC Counter Sales
405-525-8855 | 800-256-8086
Fax: 405-521-0747

Andy Hernandez
OKC Counter Sales
405-525-8855 | 800-256-8086
Fax: 405-521-0747

David Nettleton
OKC Counter Sales
405-525-8855 | 800-256-8086
Fax: 405-521-0747

Brad Harder
OKC Counter Sales
405-525-8855 | 800-256-8086
Fax: 405-521-0747

Kevin Clouse
Outside Sales
405-525-8855 | 800-256-8086
Fax: 405-809-9564
Cell: 405-623-1189
Jackie Elschide
Executive Assistant
405-525-8855 | 800-256-8086
Fax: 405-521-0747

Stephanie Wingfield
Accounts Payable
405-525-8855 | 800-256-8086
Fax: 405-525-5109

Richard Vinson
Field Service Rep / Technical Support
405-525-8855 | 800-256-8086
Fax – 405-521-0747  
Cell – 405-919-5646

Sherry Stratton
Accounts Receivable
405-525-8855 | 800-256-8086
Fax: 405-525-5109

Philosophy

The Bradford Industrial Supply Corporation sales and marketing philosophy is simply put in one word, "VALUE". Our customer base is considered the lifeline of the entire company and each account is treated with courteous, thorough service. 

In maintaining a complete available inventory, providing technical troubleshooting assistance, and making available all phases of application in equipment and controls, Bradford's goal is to be the customer's one-stop, one-call product and information center. 

Customers come to Bradford to get answers as well as supplies, a benefit that is commonplace, not an exception. In an era of consolidation, Bradford is more to the customer than a catalog store, and each customer's problem is perceived as if it were Bradford's. "CUSTOMER FIRST".
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